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This sounds like fun.
“Google Philippines has launched a campaign to crowdsource a song dedicated to overseas Filipino workers (OFWs) to be released in time for National Heroes Day on August 31,” reports Jose Bimbo F. Santos on InterAksyon.com.
Google Philippines marketing head Ryan Morales explained, “We are doing it for the OFWs kasi alam namin na mahirap ang buhay ng mga Pinoy abroad (because we know the hardship Filipinos experience living abroad) and one of the things they miss the most are friends and family and all things Pinoy like music.”
The report noted: “Users — whether an OFW missing the country or a Filipino missing OFW/s — need only to post their contribution using the hashtag #GoogleMissKoNa on their social media accounts. Google Philippines will then curate the posts with the help of five local artists Sponge Cola, ItchyWorms, Kjwan, Ebe Dancel, and Mikey Bustos, all of whom will also help in putting the melody together and recording the song.”
The report also pointed out that “every submission to the song will also amount to a PHP1 donation made in behalf of the Blas Ople Policy Center to build halfway houses for victims of human trafficking.” The initiative is also part of Google’s “Balikbayan” campaign which “aims to reconnect overseas Filipinos with their families and friends.”
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